FreightPath's Lord of the Rigs Podcast Is your ticket to getting better at Brokering Freight every day.
The week on the Lord of the Rigs Blythe Brumleve - marketing and logistics expert - on why demand gen and content marketing matters in Transportation, the common pitfalls companies often make and how you can avoid them.
The third episode in a two-part series on women in transportation, this week Julia Dyke has a conversation with Ellen Voie - President/CEO of Women in Trucking Association - about the significance of women in transportation, her corporate journey in a largely male industry, and how others can support and encourage female truck drivers and transportation specialists.
This week on the Lord of the Rigs Drew Pearson from Crossdock Systems joins Terry to discuss proven sales strategies to close freight accounts. Also joined by Lucas, formally a truck driver at Crossdock Systems and owner-operator of his own trucking company to give an insider driver perspective. Explore why over-promising by under-promising and over-delivering is the #1 mistake of freight agents and brokers of today.
This week on the Lord of the Rigs Tim Dooner from FreightWaves joins Terry to discuss the importance of content marketing in the supply chain and transportation industry. You might think content marketing is all white papers and websites, but the rise of modern media has driven podcasting to become an explosive new marketing medium. From spreading brand awareness to creating a community of potential like-minded prospects, all while cutting down costs.
Shelley Uvanile-Hesch is a CEO for a non-profit organization designed to bridge barriers, empower women and provide a positive platform for education, mentorship, networking and development within the trucking and transportation industry. As a professional driver with over 15 years of experience, she shares her lifestyle and career path as a truck driver in a male-dominated industry. Plus the factors that drove her to establish WTFC and what they are doing today to advance and propel women forward in the industry.
“With FreightPath, the ability to track freight, complete paperwork, and share updates within seconds has become invaluable; not just for my team but for my customers and carriers too.”