Visibility is valuable. This article outlines the benefits of visibility in the modern logistics industry and explains the tools FreightPath offers via integrations to help users embrace track and trace methods to boost visibility.
In the modern logistics industry, visibility is a key factor in achieving sustained success. The end-to-end shipment lifecycle underscores the importance of maintaining continuous visibility throughout the entire process to ensure accuracy and transparency are upheld. Customers, shippers, drivers and carriers are key parties involved in every shipment and are the ones that feel the effects of poor visibility and communication. Therefore, the need for real-time visibility to communicate accurate delay updates, ETA changes, check-in's and more, is evident and for many, required as visibility is valuable.
Continuous visibility is valuable for the end-to-end lifecycle of both Full Truck Loads (FTL) and Less than Truck Load (LTL). In both situations, real-time visibility and tracking provide the customer with continuous real-time updates that outline any delays or changes in ETA that could potentially affect the next steps in the shipment. Essentially, the transparency real-time visibility creates is extremely valuable to the fast-moving shipment lifecycle, where it can be deemed the 'new currency' of the logistics industry. It positively affects both FTL and LTL shipments to the point where it has become a mandatory element for the industry. In terms of the end-to-end lifecycle of an FTL, real-time visibility is set to improve the customer's experience as it provides direct insight into their shipment, its location and when they should expect it to arrive. This information that is provided through real-time visibility helps the end user (customer) prepare for the shipment's arrival, organize internal procedures, and communicate accurately with their team. When it comes to the end-to-end shipment lifecycle for an LTL, real-time visibility offers a tool for management and increases success. As there are multiple loads in one truck, having access to real-time visibility not only provides accurate ETA's for each party involved, but it also acts as a tool for management. As the LTL lifecycle has many individual components, the customers need to have the ability to see where their load is and if any delays impact their specific ETA. With visibility gained from real-time tracking, managing and communicating said ETA's is achieved more efficiently. In this case, visibility is linked to successfully managing and delivering the multiple loads in an LTL. As well, the structure of an LTL evidently can lead to more delays; therefore, having a strong tracking and tracing integration that provides visibility is key. In both FTL and LTL scenarios, visibility is necessary to successfully deliver from point A to point B.
The logistics industry functions with FTL and LTL shipments. Each section of the industry relies upon these structures for success. Therefore, a reliable visibility tool- track and trace- is a key element to maintain said success. It is safe to say that visibility has become the new currency in the logistics industry, as functioning with a visibility tool results in success, with correlations to profitability.
FreightPath TMS goes hand in hand with reliable and efficient real-time visibility. Through our track and trace integrations and our Driver Mobile App, our users are provided with the tools to embrace visibility in their operations. Our track and trace integrations provide our users with a full set of tools to visually see where their goods are from the point of distribution to the final destination. Customers have the option to gain real-time updates regarding ETA changes, delays, changes in routes and more. With FreightPath, customers are no longer unaware of the changes that affect their loads and distribution plans. FreightPath offers a direct lens into one's shipment, ensuring visibility is accessible to all customers.
FreightPath TMS values visibility as a new sense of currency in the modern logistics industry. The ways in which the industry has evolved and grown with technological advancements and AI, visibility has become a necessity rather than a luxury. For the different relationships, shipments, and lifecycles present in the supply chain, visibility aids in every step. It boosts operational efficiency by allowing for more time to optimize freight planning and solve the problems faced every day. It builds customer trust as it prompts communication and creates confidence within the customer with its ability to present time-stamped data regarding their loads. Lastly, it provides realistic data and insights from real-time tracking to help with route optimization, internal planning, cost control and more.
In the current logistics landscape, visibility is valuable. With FreightPath TMS, that need is fulfilled with our track and trace integrations. Embrace the new ways of the industry with FreightPath TMS.
“With FreightPath, the ability to track freight, complete paperwork, and share updates within seconds has become invaluable; not just for my team but for my customers and carriers too.”
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