November 25, 2025
The logistics industry is going through consistent modernization and technological adoption. The dynamics of the industry are shifting towards full digitalization, where normal day-to-day tasks and key components of the shipment lifecycle are being completed entirely online. For years, spreadsheets and manual paperwork were the backbone of freight operations and the industry. Brokerages completed daily tasks, reports, and communicated via traditional methodologies such as spreadsheets and physical paperwork. As the industry adapted to a more digital approach to operational management, brokers faced the underlying fact that relying upon spreadsheets and manual processes is simply not efficient or compatible. Many realized they are being held back, ignoring the digital shift and the need to move away from traditional methods to boost and maintain visibility, consistency, and efficiency.
With how the industry has evolved, relying upon spreadsheets is a risky move for brokerages. The use of spreadsheets can create bottlenecks, blind spots, breakdowns in communication and more, resulting in customer churn, profit loss and standing within the industry. Now more than ever, it is important to embrace the technological shifts and start using workflow-based technologies. The future of the freight industry is workflow-based, and our modern TMS with robust and unique feedback integrations is the perfect tool to not only embrace workflow practices but to help lead the shift.
Why is it time to shift to a workflow-based technology?
Technology is the powerhouse behind each aspect of the freight industry. Functioning without leading technologies and softwares is a deterrent to success in the world of logistics. In the case of workflow management, spreadsheets physically can not keep up with the reality, pace and structure of the modern logistics industry. Spreadsheets can’t:
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Keep up with the consistent changes in data- both internal and external data sources
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Maintain consistency and truth within the organization
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Provide any source of real-time updates or tracking- essentially, can not view the shipment lifecycle from start to finish
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Update invoicing paperwork automatically- slowing down the entire shipment lifecycle and payment process
Spreadsheets can not function independently. There is no such thing as automatic updates, data control or freight visibility. Spreadsheets rely upon consistent human interaction. As soon as volume grows or human interaction is paused, the workflow is fragile. In the freight industry, fragility often leads to delayed shipments and poor shipment management, resulting in lost revenue and unhappy customers. Any occurrence of these two factors leads to a significant decline in competitiveness within the industry and customer reliability, which in many cases results in customer churn and profit loss.
Evidently, the logistics industry does not support traditional workflow practices. The industry growth has set the stage for modern workflow technologies to come in and positively change how leading companies operate and communicate within the modern logistics industry.
FreightPath TMS: the workflow-based system that solves the problem
Workflow-based TMSs are designed to improve efficiency and communication for brokers and the end-to-end shipment lifecycle. They not only store and manage data, but they also help brokers, drivers, carriers and customers operate and perform daily tasks more efficiently.
FreightPath TMS is no exception. We have built a TMS designed to help each part of the shipment lifecycle Move Smarter, Not Harder. We have carefully crafted a TMS that is based around improving operational efficiency, internal & external communication, and increased reliability. With our AI-powered document automation features, advanced Driver Mobile App, high-end integrations from track and trace to load boards, and container tracking, our TMS provides your team with all the right tools to not only embrace a workflow-based system but drastically improve profitability and standing within the industry.
With this being said, FreightPath TMS has taken this approach a step further with our unique and highly impactful feedback integration and sentiment analysis features. Feedback is a powerhouse that correlates directly to increased success, company/product reliability, and trust within a highly competitive industry. The benefits of implementing feedback into daily operations are endless. The need for this type of interaction is evident within the logistics industry. Which is why FreightPath is proud to present our users with a unique feedback integration that allows drivers, carriers, brokers and customers the ability to provide real-time feedback on any sector of the shipment lifecycle. This integration is set to drastically improve the user experience, broker experience and driver experience of each shipment lifecycle. Combined with our cloud-native platform, modern features (document automation, Driver App, etc.), and sought-after integrations, FreightPath TMS brings forth a workflow-based system that will help operations successfully embrace the industry’s technological adoptions while building and maintaining success within the industry.
FreightPath TMS is the perfect solution for your freight operations to say goodbye to spreadsheets and hello to workflow-based technologies.
Move Smarter, Not Harder!